Stand out in a crowded marketplace with our B2B branding services
Why choose Splendid Group as your B2B branding agency?
In the B2B technology sector, competition is fierce, and first impressions certainly do count. A key part of both attracting and retaining quality clients is having a professional, unique and consistent brand across all your marketing channels. Whether you’re hosting a webinar, sending out an eDM series, publishing an article on LinkedIn, or writing for your own website, it’s vital that your brand always carries your organisation in a positive and engaging light. This is where the experts here at Splendid Group come in.
Our creative team has been working in B2B technology marketing for decades. Our strategists, designers and copywriters have the expertise required to develop brands that make an impact and establish trust. We help you create a new brand from scratch, revitalise an existing brand, or develop additional branding elements to support new products or services within your portfolio. We also produce in-depth, easy-to-use brand guidelines to help you support your team, ensure consistency, and onboard new staff or communications partners.
Splendid's approach to B2B branding services
Cross-channel consistency
Our capabilities within this service
Brand identity
Brand identity
Style guides
Style guides
Brand strategy
Brand strategy
Competitor analysis
Competitor analysis
Related Services
B2B Social Media
As a B2B social media agency, Splendid has the strategic insight, social media experience, and creative skills to help you reach customers in the channels where they’re actively investigating or considering technology purchases.
Content Marketing
Social Selling
Our team delivers high quality, easy-to-use templates for your day-to-day ABM activity, along with the guidance and training for your team to create cost-effective, on-brand marketing content in-house.
FAQs about B2B branding services
B2B branding services help you develop or refine branding elements for your organisation, or for your products or services. Splendid’s services range from comprehensive brand strategy, to logo and visual identity creation, to style guide and tone-of-voice development.
Splendid Group has specialised in the technology marketing space for years, and our team has in-depth knowledge of your competitive landscape, as well as what it takes to attract and retain technology buyers. Our creative team is adept at translating your business objectives into visual and written brand elements that resonate with customers.
A style guide is essential to ensure that your brand is applied consistently and accurately, regardless of which channels you are using. Having a quality style guide also makes it easy to educate new hires about your brand, or to bring new communications partners up to speed.
Yes, competitor analysis is part of our overall B2B branding services. We can provide in-depth analysis of your competitive landscape to help you understand where your brand sits in relation to similar businesses, and how to develop a brand that delivers sustainable competitive advantage.
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Want to know more about B2B branding services? Get in touch.
Unlike other B2B marketing agencies, Splendid Group has a specific focus on technology brands. We have helped some of the world’s leading technology businesses connect with their customers and get cut-through in an increasingly competitive market. How can we help you?
